Technical

410 Gone

The 410 Gone HTTP status code indicates that a resource has been intentionally and permanently removed, with no forwarding address. It is a stronger signal than 404 for search engine deindexing.

While a 404 says "I cannot find this page" (which might be temporary), a 410 says "this page existed but has been deliberately and permanently removed." Google processes 410s faster than 404s for deindexing — typically within days rather than weeks.

Use 410 when: you deliberately remove content that should not be replaced (discontinued products, retracted articles, deleted user profiles), or when you want to accelerate removal from Google's index. Do not use 410 when content has moved to a new URL — use a 301 redirect instead.

In Next.js, there is no built-in 410 helper, but you can return a 410 response in Route Handlers or middleware. For API routes, return `new Response(null, { status: 410 })`. Combine with Google Search Console's URL Removal tool for fastest deindexing.

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